GTM Decision Support — Live intel

Your competitors just moved.
Do you know what changed?

Watchtower monitors competitive signals 24/7 and alerts you before your team walks into a losing conversation.

Start your 14-day free trial See how it works

No credit card required — cancel anytime

$129/mo founding rate — lock in forever.
6 slots left

Battle cards are only as good as the intel behind them.
Most tools generate battle cards once and let them decay. Watchtower monitors your competitors' moves continuously — and flags anything that changes the conversation.

01

Define your watch list

Add 3–10 competitors. Watchtower maps their websites, pricing pages, G2 profiles, job postings, and positioning — everything that signals a move.

02

Agent runs 24/7

Every change is captured and scored. Surface-level shifts and deep pattern changes — all without you touching anything. You get the signal, not the noise.

Intelligence Report
Weekly GTM Brief
Ranked signals with confidence scores, competitor diffs, and recommended actions — delivered weekly.
03

Brief lands in your inbox

A structured digest: what changed, why it matters to your team, who should care, and what to do next. Delivered to your inbox weekly.

Alert Engine
Change Detected
Real-time diffs on pricing, features, and messaging — surfaced before they impact your pipeline.

What Watchtower monitors

Six intelligence streams.
Zero manual work.

Every signal that matters to your GTM motion — tracked continuously, surfaced weekly.

Pricing Moves

New tiers, discount shifts, bundling changes. Exactly what changed, what it means for your positioning, and who it's targeting.

Feature Launches

Changelog updates, buried announcements, new product drops. Your prospects will discover these before you do — unless you're watching.

GTM Shifts

Messaging pivots, target segment changes, sales motion pivots. Know when competitors change direction before your pipeline feels the impact.

Review Trends

G2, Capterra, Trustpilot — rating changes and sentiment shifts. A dropping competitor rating is an acquisition opportunity. Watchtower flags it.

Hiring Signals

New engineering hires mean new features. New sales hires mean new pipeline. Watchtower reads LinkedIn and job postings as a leading indicator.

News & Momentum

Funding rounds, partnerships, PR coverage, social momentum. The signal before the wave hits your customers and your sales team.

94% of early users say Watchtower caught a competitor move they'd have missed otherwise
<48h average time from competitor change to alert delivery
3+ competitor moves caught per month, per customer, on average
Starting at $129/mo — locked forever

See every competitor move
before it costs you a deal.

Pick 8 competitors. Get a structured brief every week. No contracts, no calls.

See pricing See how it works

Founding rate · $129/mo · Cancel anytime

Old way

  • Manually check competitors every few weeks
  • Get surprised when a deal goes cold
  • React to moves after they've already landed
  • Scattered signals — no structured context
  • No idea what's changed until a customer tells you
  • Compete on instinct instead of intel

Watchtower way

  • Continuous monitoring, zero manual work
  • Know first — before your prospects do
  • Proactive context: what changed, why, what to do
  • Structured briefs land in your inbox weekly
  • See the pattern before it becomes obvious
  • Compete on intel, not instinct
Founding Team Pricing — Limited Slots

Lock in $129/mo
forever. Rises to $149 at launch.

Ten founding slots available. No calls. No Calendly. No long-term contracts. Cancel anytime. Your rate is locked for life if you stay subscribed.

$149/mo → $129/mo

6 of 10 founding slots claimed. Once they're gone, the price goes up.

Claim your founding slot

Your competitors are making moves right now — pricing shifts, feature launches, hiring, positioning changes. You don't know what they are yet. Watchtower fixes that.

6 of 10 founding slots left.  Plans from $129/mo.  

See pricing